Caffreze. There's nothing like a good cup of coffee.

NPD / Packaging / Portfolio

Commissioned by Zott, a leading producer of dairy products on the international market, we created the concept and image of a new product – Caffreze iced coffee. Our task was to create a modern, stylish image appealing in particular to young residents of cities. The new design also strengthened the positioning and helped the category stand out from the competition.