Redesign / Packaging / Portfolio / Illustration
Our main task was to prepare the label for the new brand message. Tyskie Gronie owes its quality and taste not only to experience, but also to carefully selected Polish hops. We visualized this idea with a beautiful icon of hop cones, handcrafted by our illustrators, and the slogan “Polish hops. Polish Soul.”
The successful cooperation resulted in another job. The owner of the Tyskie brand is expanding its portfolio with a new variant – Tyskie Niepasteryzowane. The product concept is based on traditional brewing methods and unique product features – no pasteurization and cold hopping. We were tasked with designing the new packaging design for the variant, as well as proposing solutions for bulk packaging and trays.
And finally, together with the Agencja Bardzo, we created a packaging design for the best fans ever! Here’s to getting out of the group! To singing in the stands! To the victory! The limited edition Tyskie Gronie accompanied fans during Euro 2016 in France, as well as later in the arenas of the Olympic Games in Rio.
